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23 Tactical Company Building Lessons, Learned From Scaling Stripe & Notion
TL;DR: Cristina Cordova shares 23 tactical lessons from scaling Stripe and Notion covering onboarding, partnerships, and team building.
Key Insights
- Define meaningful activation metrics
- Partnerships are often premature
- Start partnership outreach at middle of list
- Share API specs before building
- Involve team in hiring decisions
Actionable Takeaways
- Go through your own onboarding flow regularly
- Define activation as engagement
- Write docs before building APIs
- Use strict stack ranking
- Practice long recruiting
Principles Validated (3)
Read full article on review.firstround.comAdded Feb 3, 2026