Postiz
The ultimate open-source social media scheduling tool with AI
TL;DR: The ultimate open-source social media scheduling tool with AI. Reached $14,200 MRR.
Key Metrics
Milestones
Pricing
Tech Stack
Sources
Timeline
2014
Nevo David starts career as full-stack developer
2021
Joins Novu as Head of Growth for open-source notification infrastructure
2022
Grows Novu GitHub from 2K to 20K+ stars in one year using community tactics
2023
Novu reaches 31K GitHub stars under Nevo's growth leadership over 2 years
2023
Founds Gitroom, a growth consultancy for open-source projects
2024-01
Begins building social media scheduling tool, initially tries SEO strategy
2024-01
Spends $3K/month on SEO freelancers, backlinks, and content for 4 months
2024-05
Abandons SEO approach after $12K spent with minimal results due to low domain authority
2024-05
Pivots to open-source distribution strategy leveraging Novu growth playbook
2024-09-01
Launches Postiz as open-source under Apache 2.0 (later changed to AGPL-3.0)
2024-09
Starts at ~3K GitHub stars after initial launch
2024-09
Creates Discord community with AI-powered support bot
2024-10
Reaches first revenue milestone: $700 MRR from early cloud subscribers
2024-10
Begins posting bi-weekly changelogs on r/selfhosted
2024-11
Dev.to article about building Postiz generates trending GitHub status
2024-11
26K Docker downloads, growing community traction
2024-11
Participates in DevFest challenges, gains ~4K stars per sponsor
2024-11
Reaches 14K GitHub stars - grew 11K stars in 3 months
2024-11
Launches on Product Hunt: #1 of Day/Week/Month with 1,124 votes
2024-11
Product Hunt generates ~$1K MRR and features in dozens of newsletters
2024-11
Sets up 30% affiliate program with long cookie duration
2025-01
Reaches $2K MRR, 584K Docker downloads, 15K GitHub stars, 1,115 Discord members
2025-01
~4,000 cloud registrations reached
2025-03
Docker downloads pass 1.5M in 6 months since launch
2025-05
Listed on Awesome Self-hosted, Awesome OSS Alternatives, Open Alternative directories
2025-06
Launches Postiz v2 on Product Hunt (698 upvotes, 132 comments)
2025-07
Revenue reaches $6,523 MRR
2025-07
Publishes official n8n node and improves public API for automation users
2025-08
Cold outreach to Skool communities of n8n/automation enthusiasts
2025-08
Revenue nearly doubles to $12,648 MRR after n8n integration strategy
2025-08
Affiliate marketing program drives significant growth
2025-11
Reaches $14,200 MRR as solo developer
2025-11
4.79M Docker downloads total
2026-02
26.5K GitHub stars, 68 contributors, 2,253 commits, domain rating 65
Distribution
Growth Story
Nevo David, a growth marketer turned solo developer, built Postiz as the first open-source social media scheduling tool. He leveraged his expertise from growing Novu to 31K GitHub stars to rapidly grow Postiz from 3K to 14K stars in 3 months. Revenue grew from $700/mo to $14.2K/mo in under a year through community engagement, Product Hunt domination, and strategic integration with automation platforms like n8n.
Target Audience
Content creators, indie hackers, small brands, agencies, and self-hosted enthusiasts who want a free or affordable social media scheduling solution without vendor lock-in
Problem Solved
Social media scheduling tools have existed for 20 years but no open-source solution existed. Existing tools like Buffer and Hootsuite charge premium prices, gate features behind enterprise tiers, and don't allow self-hosting. Postiz provides full functionality for free via self-hosting or affordable cloud plans.