Fibery

Connected workspace for product teams

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TL;DR: Connected workspace for product teams.

Timeline

2004

Michael Dubakov founded Targetprocess, agile project management tool

2017-01

Started Fibery as 6-month research project inside Targetprocess

2017-09

First demoable prototype completed after 8 months

2018

Michael stepped down as Targetprocess CEO to focus on Fibery

2019-02

Private beta launched after 24 months of development

2019-05

Explored broad market positioning as no-code tool for any company

2019-11

'Yet Another Collaboration Tool' anxiety page launched

2020-04

Public launch on Product Hunt (April 1st)

2020-04

First revenue month - $1K MRR

2020-05

Analyzed churn patterns across customer segments

2020-06

Received term sheet from VCs for $1-1.5M

2020-07

Started focused development for product teams use case

2021-01

Introduced paid pricing after free beta period

2021-02

Released 'Fibery for Product Teams' - PMF moment

2021-02

Targetprocess acquired by Apptio

2021-06

Launched startup program

2021-07

Raised $3.1M seed from Altair Capital

2021-07

Launched partners program

2021-12

Reached $290K ARR

2022-02

Completed Targetprocess separation

2022-08

Raised $5.2M Series A led by Tal Ventures

2022-12

Reached $525K ARR

2023-02

Added AI features as $10/user add-on

2023-09

Reached $60K MRR

2023-12

340 paid customers reached

2023-12

Repositioned as no-code product discovery & development platform

2024-01

Released 450 features across 51 releases in 2024

2024-06

Added AI feedback processing features

2024-11

New pricing tiers with Enterprise plan

2024-12

Reached $1.8M ARR with 530+ paid customers

2025-05

Launched Architects Weekly newsletter

2025-12

85% MRR growth while cutting marketing spend by 85%

2025-12

Two large enterprise accounts landed

Distribution

Launches

Product Hunt2020-04

Product of the Day, 1,000-2,000 registrations

Hacker News2019-11

Viral 'Yet Another Collaboration Tool' anxiety page

Product Hunt2023

Fibery 2.0 launch, 574 upvotes

Product Hunt2024

Fibery AI launch, 860 upvotes

Growth Story

Target Audience

Small-to-medium product companies and startups building software products

Problem Solved

Product teams use 5-10 disconnected tools (Jira, Notion, Airtable, Miro, etc.) creating information silos. Fibery connects work items, documents, feedback, and product research in one customizable workspace.