OnboardingEmerging Pattern
Minimize time-to-value for developer tools with demo-to-deployment in under a week
Developer tools should enable demo to deployment in under a week with a single point of contact. Developers evaluate through use, not demos.
When to use
When building developer tools; when designing sales process
Don't do this
Long evaluation cycles for developer tools
1 Founder Who Did This
1
Vercel (ZEIT Now)by Guillermo Rauch
Built Now as a single-command deployment tool that deployed to global CDN instantly. Reduced deployment from weeks of configuration to seconds
Result:Now became the fastest way to show demos and deploy side projects, driving viral adoption. The simplicity of one-command deploy became Vercel's signature differentiation