Founder MindsetEmerging Pattern
Platform dependency matters less for first-movers than for competitors - TikTok succeeded with ByteDance backing where Vine failed under Twitter
Parent company commitment and resources matter enormously - a strategic misfit with your acquirer can doom even innovative products
When to use
When evaluating strategic fit with acquirers; when parent company support is critical
Don't do this
Joining a parent company where your product isn't core to their mission
1 Founder Who Did This
1
Meerkat / Housepartyby Ben Rubin
Built Meerkat on Twitter's social graph, gained 120K users in 2 weeks, then Twitter cut API after acquiring Periscope
Result:Forced pivot to Houseparty; Facebook also launched competing live streaming
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