Founder MindsetEmerging Pattern

Create a brief constitutional document outlining long-term macro goals

A short 3-5 paragraph document describing your biggest long-term objectives provides a reference point for all product decisions. Workshop it with leadership away from the office to achieve 'group flow state' and store it centrally for easy reference.

When to use

After achieving product-market fit; when product decisions start feeling reactive to external forces

Don't do this

Making a lengthy, time-consuming planning document; letting feature requests and customer demands dictate strategy without reference to long-term goals

1 Founder Who Did This

1
Stripeby Claire Hughes Johnson

Created 3-5 paragraph long-term plan including 'Arming online companies of all sizes with infrastructure to build businesses and compete globally'

Result:Teams can ask 'Is this serving our overarching objectives?' when evaluating new ideas or features
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