DistributionEmerging Pattern

Send regular written investor updates to reduce need for synchronous fundraising conversations

Q: How many founders have validated "send regular written investor updates to reduce need for synchronous fundraising conversations"?

2 founders have proven this pattern works. Examples include Multiple startup leaders (Lenny Rachitsky, Justin Montibello, Tushar Makhija) (Various (Airbnb, Pinterest, Airbase)), Helen Hastings (Quanta).

Monthly updates give visibility, reducing check-in calls.

When to use

When fundraising or maintaining investor relationships

Don't do this

Taking individual calls to answer same questions

2 Founders Who Did This

Various (Airbnb, Pinterest, Airbase)by Multiple startup leaders (Lenny Rachitsky, Justin Montibello, Tushar Makhija)

Lenny Rachitsky recommends weekly 'State of Me' emails with current priorities, things on mind, and blockers. Justin Montibello uses 'FYI, no action' emails scheduled at convenient times. Tushar Makhija uses templated monthly updates to founders.

Result:Consistent visibility reduces surprise conversations, builds trust that the team is on top of things, and makes bad news easier to deliver because leaders have ongoing context

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Quantaby Helen Hastings

Advocated that founders email investors monthly with written updates to reduce need for synchronous fundraising conversations

Result:Maintained investor relationships efficiently while raising $20M across multiple rounds

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