DistributionEmerging Pattern
Always use double opt-in for introductions to protect relationships with both parties
Never connect two people without getting permission from both sides first. Send a quick email explaining who wants to meet and why before making the introduction. Always give everyone an out.
When to use
Whenever making introductions between contacts in your network
Don't do this
Sending a surprise introduction email that puts one party in an awkward position of declining or accepting an unwanted meeting
2 Founders Who Did This
1
First Round Capitalby Chris Fralic
Established double opt-in as a non-negotiable rule for introductions, always checking with both parties before connecting them
Result:Avoided burning bridges and maintained reputation as thoughtful connector over 20+ years
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N/A (Career/Networking)by Karen Wickre
Always sends permission request before introductions, provides context about who wants to meet and why, gives recipient chance to pass or suggest someone else
Result:High success rate on introduction requests because both parties are prepared and willing
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